Jeff Mazzacano is publisher for VIBE Magazine, one of hip hop's most iconic media sources. Coming from a background extensive in magazine advertising, having successfully lead ad sales for Vibe, Giant, Russell Simmons’ OneWorld and Interview among others. He's been shepherding VIBE's transition to a more web driven media source.
Mazzacano has helped to reposition the Vibe brand, creating integrated programs across the print title and online network and spearheading the sales and marketing departments.
Earlier in his career, Mazzacano was the first assistant to be promoted to a full-time sales representative at VIBE where he handled the boom of the dot.com business including BET, Hookt, UBO and many others.
VIBE Lifestyle Network is a vertical content and advertising network which represents over 25 websites reaching over 19 million unique users per month. Billing themselves as 'the premier destinations for urban music, entertainment, culture and lifestyle for the aspirational 18-34 year old,' the brand and its sites are flourishing under Mazzacano's leadership.
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