But Eskay's passion was NahRight--and he's worked hard to cultivate the site and it's 'community' atmosphere. "We have the best comment section on the internet, hands down," Eskay said in 2009. He also learned quickly the realities of managing a hot site. "With a magazine you have a month or so to sit there and work on content and edit and go back and forth and do rewrites and this and that," he said. "But with the web you need content immediately."

Eskay was named the winner of one of ProHipHop's Business Awards for his success with NahRight and its business model. He is also a constant fixture on panels and interviews, offering his take on the current state of the industry and the role the web is playing in the way artists and fans interact.

Eskay also participated in the "Hip Hop Summit" on MTV2 as both a panelist and contributor.