Mogul Among Hosts On ''Platinum Hit''
6:00AM ET May 31st, 2011
Contributor : Martin James
A Rocky Williform Company

Jermaine Dupri joins singers Taio Cruz, Leona Lewis, Donna Summer, Natasha Bedingfield and others as judges on the reality competition "Platinum Hit." The show features a rotating panel of judges and appears on the Bravo network. The competition focuses on songwriting.

The show premiered last night, (May 30), and it also features 12 unknown songwriters competing for a deal with Sony’s Jive/RCA imprint. The contestants take on songwriting assignments each week and complete the song in groups.

“Collaborations are essential to the show," said Jewel, also one of the judges/hosts. "It's a battle of ideas to a complete song. The awkward moments that [arise during the collaborative process] are essential to making it watchable."