''We Feel That's the Best Way''
1:30PM ET October 14th, 2011
Contributor : Stephen Willis
A Rocky Williform Company

Rapper T.I. has signed with management team Hip Hop Since 1978; who also rep superstars like Drake, Lil Wayne and Kanye West. Tip's longtime manager Jason Geter will still be involved in his career, however. The rapper says that he was inspired by his friendship with Geffen Chairman Gee Roberson.

"Gee's always been a big part of our operation just not in the capacity of manager," said T.I. of Roberson, who is co-CEO at HHS1978. "[From] the executive producer standpoint and A&R standpoint, he made gigantic contributions to probably the past three or four T.I. albums, but he's assumed a large responsibility over at Geffen so that kind of took a big part of my team away. When [Jason Geter] and I both agreed that we would be considering expanding the management team, and then sat down and talked about possible candidates, he was definitely one of the first people that came up."

"Of course you also have Grand Hustle management - Jason still maintains his position. You have Gee and [Hip Hop Since] '78 who come in with their expertise in several areas, who works alongside [Jason]. And then you got Category 5, Brian Sher [founder of Category 5 Entertainment, formerly of ICM], who's there from the film and television area," he said. "I've got different pieces of management who have extreme levels of expertise in their areas… We feel that's the best way to have appropriate execution and to take advantage of all the opportunities that are ever present in the marketplace for me."